Was your virtual event a disappointment?

STRUGGLING TO ACTIVATE YOUR BRAND AT A VIRTUAL EVENT?
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Not seeing the follow-ups you’d anticipated or planned for? Feeling overshadowed by other brands?
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Brand activation is about making your brand come to LIFE. It’s not just about saying ‘Hello, hi, howdy… this is what we do!’ it’s about making people connect with you on a personal level, so they feel like they really get you. It’s key to making sure you create interactions that lead to a lasting relationship between you and your target audience.
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So many brands tell us about times when they didn’t see the results they expected from online events. They create an event, invite the right people, and prepare the best presentations, but their results tell a different story.
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You don’t have to be super-smart to bring your brand to life, but you do have to be super-savvy. And luckily, the team at unite has all the experience and expertise you need to really create an impactful activation event.
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What have you seen work particularly well for brands at virtual events? And what tips and tricks have you used for a brand to get them communicating with the audience in a meaningful way? We'd love to hear what you did!